Poor design
Your website might be ranking position one on page one, but you aren’t getting the leads or enquiries you feel you should. When was the last time you refreshed your website? It might be a simple case of having a tired outdated looking website that is holding potential clients back. It is good practice to refresh your website every two or three years.
Poor website build
Is your website built for desktop, tablet and mobile? This is called responsive web design, where a site seamlessly switches between the different platforms and orientation of the screen/device. There are other factors to, however. A poorly built site can and will affect the user experience. Thinking about the customer journey is paramount to creating a successful website that ranks high in the search engines.
Search engines
Search engines can be a headache for the best SEO practitioners. However, there are certain key elements that are essential when building a successful campaign. A good performing website is based on many factors, but you must ensure you have the correct people with the correct knowledge to help you achieve it.
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