Getting the most out of your SEO agency Preston
Website owners in Preston can boost SEO with MALO Creative Media's comprehensive approach, emphasizing on-site optimization, article submissions, and strategic backlink building. We prioritize website structure, content quality, and employ a thorough process that begins with on-site SEO and extends to off-site strategies for enhanced online visibility and authority.
On-site SEO – Getting your website right
1. On-site SEO: On-site SEO focuses on optimizing various elements of your website to make it more search engine friendly. Your website is like everything else in life, the better looked after, the more maintained, the better the performance. Here are some key aspects we cover:
- Keyword research
- Title tags and meta descriptions
- High quality content
- URL structure
- Header tags
- Image optimization
- Internal linking
- Site speed check
Off-site SEO – Article submissions and backlinks
2. Article Submissions: Writing and submitting articles to relevant websites and blogs can help establish your authority and drive traffic to your site. Here's how we approach it:
- Quality content
- Guest blogging
3. Building backlinks: Backlinks, also known as inbound links, are links from other websites that point to your site. Building high quality backlinks can significantly improve your website's authority and search engine rankings:
- Quality over quantity
- Natural link building
- Outreach
- Social media
SEO is a continuous process that demands patience and consistency for significant results. Regularly monitoring your website's performance through tools like Google Analytics and Google Search Console is essential to track progress and make necessary adjustments. While understanding the basics of SEO is crucial, engaging an SEO specialist is highly advisable. Incorrect implementation can have severe consequences, underscoring the importance of entrusting this intricate task to professionals who can navigate the complexities and nuances of search engine optimization effectively.
Targeting Local SEO Preston
In numerous instances, securing a top page listing in national searches is unnecessary, emphasizing the critical importance of local visibility. Local optimization becomes a pivotal technique to strategically position your website in key local areas. Take, for instance, owning a florist in Saddleworth—national exposure might not be imperative, unless it's an eCommerce site. However, it's crucial to appear prominently in Saddleworth and surrounding areas to boost business growth. Our approach allows us to target multiple areas efficiently, delivering faster results compared to a broader national SEO campaign. This focused strategy ensures your online presence aligns precisely with the geographic areas essential for your business success.
Get in touch
